Taking Thousands for a Ride: Ending the Cycling Season With Nearly a Quarter-Million Views

Four fall rides from Longmont drew nearly a quarter-million views—and revealed why viewers keep watching a normal guy test his limits on two wheels.

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Taking Thousands for a Ride: Ending the Cycling Season With Nearly a Quarter-Million Views
My new Fuji road bike sits beside McIntosh Lake in Longmont, Colorado, on Oct. 4, 2026. A Thompson’s Colorado supporter donated the bike after my previous Trek fell apart following nearly 1,000 miles of riding across Colorado this season.

Colder temperatures aren’t a bug of the next few months in Colorado. They’re the feature.

This Saturday in Longmont is supposed to be damp, with temperatures in the mid-50s—not exactly perfect riding weather. Over the past few weeks, I’ve tried to seize a shrinking window before winter turns long-distance cycling from an adventure into an ordeal.

That window took me west through South St. Vrain Canyon, south to Denver, back into the mountains through Left Hand Canyon and, finally, north to Fort Collins. Together, videos from those four rides drew nearly a quarter-million views across Instagram and TikTok.

The numbers surprised me. So did the people flagging me down in public to tell me they love these videos. I’ve spent a lot of time trying to understand the appeal. The scenery certainly helps. So do the distance, the climbs and the question hanging over every trip: Is he actually going to make it?

But I think the simplest explanation may be the right one. These videos give off big “normal guy trying dumb shit” energy.

I’m not the fastest cyclist, the most graceful climber or someone pretending every mile feels profound. I’m just curious how far I can get from Longmont on two wheels—and apparently, quite a few people want to come along for the ride.

#1 South St. Vrain Canyon via Lyons
09-20-2026

The sun sets over McCall Lake in Boulder County on Sept. 20, 2026. The photo was taken on the return trip to Longmont after a ride through Lyons and South St. Vrain Canyon.

The funniest part of this ride is I never reached the summit.

When I rode South St. Vrain Canyon in the spring, I made it to the top. I cut the footage like a music video: scenery, momentum and a soundtrack carrying the story. About 2,000 people watched it.

This time, I started late. Daylight was working against me as I rode through Lyons and began climbing Colorado 7. Rather than fake certainty, I let the video become the ride: a calculation of how far I could climb, when I needed to turn around and whether I could descend safely before darkness reached the canyon.

I did not summit. The video drew nearly 20,000 views anyway.

That contrast is hilarious, but it taught me something. Viewers were not waiting for an athletic achievement. They were following the uncertainty. They wanted to know whether the normal guy who started too late would make a decision—or keep pushing until the mountain made it for him.

The spring video showed where I went. This one told the story of being there. Documentary-style narration turned an incomplete climb into a complete experience. People responded to the decisions, tension and personality rather than the summit.

Social reach

South St. Vrain Canyon

A late-start ride from Longmont through Lyons and into South St. Vrain Canyon.

24K+ Combined video views

TikTok

4,830 views
Likes
274
Comments
14
Saves
12

Instagram

19,237 views
Viewers
7,979
Follows
66
Avg. watch
30 sec
Likes
653
Shares
24
Saves
13
Comments
30
Reposts
1
Instagram insights note that the reel was crossposted to Facebook. THOMPSON’S COLORADO

#2 Longmont to Denver
09-25-2026

I take a selfie beneath a rainbow near the Louisville-Broomfield border during a ride to Denver, Colorado, on Sept. 25, 2026.

Longmont to Denver was probably the least athletic of these four rides. It was neither my longest nor boldest route. I have ridden farther south through Denver, as far as Chatfield Reservoir in a day.

But this ride had something else: a premise a 5-year-old could understand.

I was riding my bike from Longmont to Denver.

There was no complicated route to explain and no obscure summit viewers needed to recognize. The destination was Union Station, an obvious landmark. Every mile moved toward a clear finish line, and the documentary-style narration let viewers experience the trip as it unfolded.

Then came the reward. I went to Pete’s for nachos because they are fast, cheap and a lot of food—three qualities that become important after biking from another city.

That simple structure was catnip: announce the destination, keep moving south, arrive at Union Station and eat. The video generated more than 150,000 views across Instagram and TikTok, easily the biggest response of the four rides.

The lesson was annoyingly clear. A ride does not need to be the hardest to make the strongest story. Sometimes viewers need to understand the mission immediately and have a reason to stay for the arrival.

Social reach

Longmont to Denver

One car-free ride became Thompson’s Colorado’s biggest cycling story across TikTok and Instagram.

157K+ Combined video views

TikTok

32.4K views
Likes
2,562
Comments
49
Saves
159

Instagram

124,961 views
Viewers
53,393
Follows
313
Avg. watch
39 sec
Likes
4.2K
Shares
472
Saves
193
Comments
134
Reposts
39
Instagram insights note that the reel was crossposted to Facebook. TikTok figures are rounded where displayed by the platform. THOMPSON’S COLORADO

#3 Longmont to Ward via Left Hand Canyon
10-17-2026

Golden leaves line Left Hand Creek in Left Hand Canyon during a bike ride from Longmont to Ward, Colorado, on October 17, 2026.

Left Hand Canyon was the ride where the athletic challenge finally matched the story.

The premise was simple: ride from Longmont to Ward. Unlike Denver, no obvious finish line waited. The road climbed into the mountains, turning the ride into a test of whether my legs would answer.

The video also had something narration cannot manufacture: October in the canyon. Golden leaves lined Left Hand Creek, rock walls tightened and every turn felt like a reward for continuing uphill. The scenery gave viewers a reason to stop scrolling; the climb gave them a reason to stay.

I reached Ward, but the summit was only part of the payoff. The documentary structure let people feel the distance from Longmont, watch the landscape change and understand what the elevation was doing to me. The result was more than 42,000 views across Instagram and TikTok.

At nearly two minutes, the video was longer and moved more slowly than the Denver piece. That limited its ceiling. But it proved viewers would stay with a longer ride when location, difficulty and narration kept building together.

Denver was a destination story. Left Hand Canyon was a climbing story—and the clearest example of why this format works.

Social reach

Left Hand Canyon

A ride from Longmont to Ward through one of Boulder County’s signature canyon climbs.

42K+ Combined video views

TikTok

4,081 views
Likes
407
Comments
25
Saves
19

Instagram

37,952 views
Viewers
16,424
Follows
91
Avg. watch
38 sec
Likes
1.4K
Shares
112
Saves
60
Comments
101
Reposts
12
Instagram insights note that the reel was crossposted to Facebook. THOMPSON’S COLORADO

#4 Longmont to Fort Collins
10-20-2026

Fall colors shine at Green Ridge Glade Reservoir near Loveland, Colorado on October 20, 2026.

Fort Collins was the newest experiment and the messiest video of the four.

After riding south to Denver and west into the mountains, north felt inevitable. I followed Boulder and Larimer County backroads from Longmont to Fort Collins, then climbed near Horsetooth Reservoir for the view over the city.

That final section delivered. The reservoir, autumn color and overlook provided the payoff that makes a long ride worth following. The middle was less convincing. As the scenery settled into ordinary foothills, viewers dropped away. At nearly two minutes, the video asked for more patience than the faster-moving, 90-second Denver story.

Phone problems ended the Strava recording, leaving Ride with GPS to document the route.

Even with those weaknesses, the video approached 22,000 combined Instagram and TikTok views by 5:30 p.m. Oct. 21, less than a day after the ride. That is hardly a failure at all.

Fort Collins reinforced both sides of the lesson. A clear premise—ride north from Longmont to another recognizable city—can carry a video through slower stretches. But the premise cannot do everything. The Horsetooth footage shows the visual reward these stories need; the drop-off before it shows why every minute has to keep earning the next.

Social reach

Longmont to Fort Collins

A northbound ride from Longmont through Larimer County and into the Horsetooth Reservoir area.

22K+ Combined video views

TikTok

3,529 views
Likes
266
Comments
7
Saves
14

Instagram

18,961 views
Viewers
11,308
Follows
61
Avg. watch
33 sec
Likes
746
Shares
59
Saves
22
Comments
22
Reposts
4
Instagram insights note that the reel was crossposted to Facebook. Figures recorded at 5:30 p.m. Oct. 21, 2026. THOMPSON’S COLORADO

Colder weather may be closing this cycling season, but it has not made the list any shorter. Next season, I want to ride the Vail Pass recreation path, pedal from Longmont to Golden and climb Lookout Mountain, complete a century ride, reach Estes Park from Longmont and point the bike east to see how far across the plains I can go.

Those are longer distances and harder climbs, but this fall clarified why they are worth documenting. The destination gives people a reason to click. The uncertainty gives them a reason to keep watching. I do not yet know how many of these rides I can finish—and that is the point.

The cycling season may be ending. The normal guy trying dumb shit is not.